Strategic Advocacy

Today, leaders must confront a world of volatility, uncertainty, complexity, and ambiguity. It demands that we strengthen how we lead change. We are all being stretched to learn, unlearn, relearn, and this is especially true for technology leaders – who operate in the ‘eye of the storm’ of relentless change. 

In this context, strategic advocacy -- achieving support for change to address the challenges that confront an organization and the opportunities they provide – requires knowing and applying useful skills, behavior, and practices to win commitment to new, even unanticipated directions.

This is a full-semester core course in the MS in Technology Management executive program designed to expose students to practices, tools, frameworks, concepts, and real-world examples that will help you move from a technical/functional role to a senior executive orientation. Everyone’s journey is unique. As you apply the course content in real life you will be expected to choose, experiment with, and adapt the relevant approaches most meaningful to your situation.