Summer 2023 Sports Management O5250 section 001

EMERGING AND NICHE SPORTS LEAGUES

EMERGING & NICHE SPORTS L

Call Number 10886
Day & Time
Location
MTWRF 9:00am-5:00pm
308A Lewisohn Hall
Points 3
Grading Mode Standard
Approvals Required None
Instructor Scott Rosner
Type LECTURE
Method of Instruction In-Person
Course Description

The creation and maintenance of sports leagues is a nuanced and complex endeavor. This course examines the format, hierarchy, membership, governance, and operational efficiencies of several sports leagues that have been launched with varying levels of success. Through a combination of lectures, case studies and guest speakers, students will learn about the ideation, funding, legal aspects, marketing, media strategy and monetization of these businesses, both domestically and globally. Students will gather data about emerging sports leagues of the past and present and conduct research on the leagues of their choice. The culminating project in this course will be an original proposal by student groups of a new sports league, addressing all of the aforementioned dimensions in a formal presentation to potential ‘investors.’ Students will present their proposal via online video conference for instructor feedback following the block week. This course is ideal for students who have an interest in the structural and operational decisions that affect the success and sustainability of sports leagues and their members.

This is an elective course for the M.S. program in Sports Management; students in the program may take this course when allowed by their curriculum requirements. Students outside of the Sports Management program may take this course upon approval of the Academic Program Director.

Web Site Vergil
Department Sports Management
Enrollment 10 students (16 max) as of 4:06PM Saturday, February 24, 2024
Subject Sports Management
Number O5250
Section 001
Division School of Professional Studies
Open To Professional Studies
Campus Morningside
Note SPRT ONLY - BLOCK WEEK: June 5-9 9am - 5pm
Section key 20232SPRT5250K001