Spring 2025 Subject: Marketing

Spring 2025 Marketing B5601 Marketing Strategy
Section 001	Call Number: 15785 Points: 3 View in Vergil Enrollment: 55 students (74 max) as of November 20, 2024 Instructors: Zhida Gui and Kristen Lane
Section 002	Call Number: 15784 Points: 3 View in Vergil Enrollment: 56 students (74 max) as of November 20, 2024 Instructors: Zhida Gui and Kristen Lane
Spring 2025 Marketing B6601 MARKETING
Section 001	Call Number: 15813 Points: 1.5 View in Vergil Day/Time: MW 4:10pm-5:40pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Kristen Lane
Section 002	Call Number: 15815 Points: 1.5 View in Vergil Day/Time: MW 9:00am-10:30am Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Kristen Lane
Section 003	Call Number: 15814 Points: 1.5 View in Vergil Day/Time: MW 10:50am-12:20pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Kristen Lane
Section 004	Call Number: 15812 Points: 1.5 View in Vergil Day/Time: MW 2:20pm-3:50pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Kristen Lane
Spring 2025 Marketing B7607 STRATEGIC CONSUMER INSIGHT
Section 001	STRATEGIC CONSUMER INSIGH Call Number: 16760 Points: 3 View in Vergil Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Michel Pham
Spring 2025 Marketing B7609 Generative AI for Business
Section 001	Generative AI for Busines Call Number: 16750 Points: 1.5 View in Vergil Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Malek A Ben Sliman
Spring 2025 Marketing B7654 Sustainable Marketing
Section 001	Call Number: 16764 Points: 3 View in Vergil Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Silvia Bellezza
Spring 2025 Marketing B7677 High Tech Entrepreneurship
Section 100	High Tech Entrepreneurshi Call Number: 15704 Points: 3 View in Vergil Day/Time: MTWRU 9:00am-5:00pm Location: To be announced Enrollment: 0 students (35 max) as of November 20, 2024 Instructors: Ran Kivetz and Gary Singer
Spring 2025 Marketing B8506 Launch Your Startup II
Section 001	Call Number: 16580 Points: 1.5 View in Vergil Day/Time: M 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (40 max) as of November 20, 2024 Instructor: Steven Winshel
Spring 2025 Marketing B8568 Branding in the Arts
Section 001	Call Number: 16603 Points: 1.5 View in Vergil Day/Time: M 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Bernd H Schmitt
Spring 2025 Marketing B8604 Frontiers in Retailing
Section 001	Call Number: 16547 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructors: Oliver Chen and Kinshuk Jerath
Spring 2025 Marketing B8605 Succeeding in Consulting: from Project M
Section 001	Succeeding in Consulting Call Number: 16550 Points: 1.5 View in Vergil Day/Time: M 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (60 max) as of November 20, 2024 Instructors: Toos Daruvala and Joe Timko
Spring 2025 Marketing B8607 Strategic Consumer Insights
Section 001	Strategic Consumer Insigh Call Number: 16555 Points: 3 View in Vergil Day/Time: W 2:20pm-5:35pm Location: To be announced Enrollment: 47 students (50 max) as of November 20, 2024 Instructor: Michel Pham
Spring 2025 Marketing B8608 Tech Ethics
Section 001	Call Number: 16557 Points: 1.5 View in Vergil Day/Time: W 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructors: Christopher Lasala and Jeremy Ney
Spring 2025 Marketing B8609 Generative AI for Business
Section 001	Generative AI for Busines Call Number: 16535 Points: 1.5 View in Vergil Day/Time: R 9:00am-12:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Olivier Toubia
Section 002	Generative AI for Busines Call Number: 16536 Points: 1.5 View in Vergil Day/Time: R 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Olivier Toubia
Section 003	Generative AI for Busines Call Number: 16537 Points: 1.5 View in Vergil Day/Time: M 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Moran Cerf
Section 060	Generative AI for Busines Call Number: 16809 Points: 1.5 View in Vergil Day/Time: W 9:00am-12:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Olivier Toubia
Spring 2025 Marketing B8610 Growth Hacking: Scaling Your Product fro
Section 001	Growth Hacking Call Number: 16544 Points: 3 View in Vergil Day/Time: T 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Ross Goldenberg
Spring 2025 Marketing B8611 Media Platforms and Content (Half Term)
Section 001	Media Platforms and Con ( Call Number: 16553 Points: 1.5 View in Vergil Day/Time: TR 6:00pm-7:30pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Miklos Sarvary
Spring 2025 Marketing B8612 Premium Brand Strategy
Section 001	Call Number: 16635 Points: 1.5 View in Vergil Day/Time: M 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (30 max) as of November 20, 2024 Instructor: Jan Patrick Kuehlwein
Spring 2025 Marketing B8613 Entrepreneurial Selling
Section 001	Call Number: 16634 Points: 1.5 View in Vergil Day/Time: M 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Faculty
Spring 2025 Marketing B8615 Media Marketing and Entreprene
Section 001	Media Marketing and Entre Call Number: 16633 Points: 1.5 View in Vergil Day/Time: TW 9:00am-5:00pm Location: To be announced Day/Time: R 9:00am-1:00pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Sharad Devarajan
Spring 2025 Marketing B8619 Behav Econ & Decision Making
Section 001	Behav Econ & Decision Mak Call Number: 16630 Points: 3 View in Vergil Day/Time: TWRFS 9:00am-5:00pm Location: To be announced Enrollment: 3 students (74 max) as of November 20, 2024 Instructor: Vickie G Morwitz
Section 002	Behav Econ & Decision Mak Call Number: 16632 Points: 3 View in Vergil Day/Time: R 9:00am-12:15pm Location: To be announced Enrollment: 6 students (50 max) as of November 20, 2024 Instructor: Eric Johnson
Section 003	Behav Econ & Decision Mak Call Number: 16631 Points: 3 View in Vergil Day/Time: R 2:20pm-5:35pm Location: To be announced Enrollment: 27 students (50 max) as of November 20, 2024 Instructor: Eric Johnson
Spring 2025 Marketing B8622 Intro to User Experience
Section 001	Call Number: 16581 Points: 1.5 View in Vergil Day/Time: T 9:00am-12:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Paul Canetti
Spring 2025 Marketing B8624 DRIVING STRATEGIC IMPACT
Section 001	Call Number: 16600 Points: 1.5 View in Vergil Day/Time: T 9:00am-12:15pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Marco Viola
Spring 2025 Marketing B8629 Entertainment Marketing & The
Section 001	Entertainment Marketing & Call Number: 16629 Points: 1.5 View in Vergil Day/Time: W 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Jarrod Moses
Spring 2025 Marketing B8632 Digital Product Management Lab
Section 001	Digital Product Managemen Call Number: 16727 Points: 3 View in Vergil Day/Time: TR 2:20pm-3:50pm Location: To be announced Enrollment: 0 students (32 max) as of November 20, 2024 Instructor: Christopher Lasala
Section 002	Digital Product Managemen Call Number: 16728 Points: 3 View in Vergil Day/Time: T 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (32 max) as of November 20, 2024 Instructor: Christopher Lasala
Spring 2025 Marketing B8633 Data Science for Marketing Managers
Section 001	Data Science Marketing Mg Call Number: 16583 Points: 1.5 View in Vergil Day/Time: TW 9:00am-5:00pm Location: To be announced Day/Time: R 9:00am-1:00pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Shawndra Hill
Section 002	Data Science Marketing Mg Call Number: 16584 Points: 1.5 View in Vergil Day/Time: M 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Shawndra Hill
Spring 2025 Marketing B8636 Product Management (Full-Term)
Section 001	Product Management (Full- Call Number: 16596 Points: 3 View in Vergil Day/Time: TR 10:50am-12:20pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Christopher Lasala
Section 002	Product Management (Full- Call Number: 16597 Points: 3 View in Vergil Day/Time: T 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Paul Canetti
Section 003	Product Management (Full- Call Number: 16595 Points: 3 View in Vergil Day/Time: R 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Jason R Lambert
Spring 2025 Marketing B8640 The Art of Teaming Up: Marketing Partner
Section 001	The Art of Teaming Up Call Number: 16542 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Austin N Cohen
Spring 2025 Marketing B8641 Retail Management
Section 001	Call Number: 16552 Points: 1.5 View in Vergil Day/Time: MW 9:00am-10:30am Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Andreas Schulmeyer
Spring 2025 Marketing B8642 The Luxury Approach (Half-Term)
Section 001	The Luxury Approach Half- Call Number: 16563 Points: 1.5 View in Vergil Day/Time: TW 9:00am-6:00pm Location: To be announced Day/Time: R 8:30am-1:00pm Location: To be announced Enrollment: 22 students (24 max) as of November 20, 2024 Instructor: Ketty Maisonrouge
Spring 2025 Marketing B8643 Retail Analytics
Section 001	Call Number: 16586 Points: 1.5 View in Vergil Day/Time: M 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Prashant Agrawal
Spring 2025 Marketing B8648 The Marketing of an American P
Section 001	The Marketing of an Ameri Call Number: 16626 Points: 1.5 View in Vergil Day/Time: W 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (40 max) as of November 20, 2024 Instructor: Ellen Schapps
Spring 2025 Marketing B8649 Pricing Strategies
Section 001	Call Number: 16627 Points: 1.5 View in Vergil Day/Time: TR 2:20pm-3:50pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Asim Ansari
Section 060	Call Number: 16811 Points: 1.5 View in Vergil Day/Time: TR 4:10pm-5:40pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Asim Ansari
Spring 2025 Marketing B8654 Sustainable Marketing
Section 001	Call Number: 16732 Points: 3 View in Vergil Day/Time: R 9:00am-12:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Silvia Bellezza
Spring 2025 Marketing B8666 MEDIA PLATFORMS & CONTENT (Full-Term)
Section 001	MEDIA PLATFORMS & CONTENT Call Number: 16625 Points: 3 View in Vergil Day/Time: TR 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Miklos Sarvary
Spring 2025 Marketing B8667 Foundations of Product Innovation
Section 001	Foundations of Prod Innov Call Number: 16599 Points: 3 View in Vergil Day/Time: W 9:00am-12:15pm Location: To be announced Enrollment: 0 students (54 max) as of November 20, 2024 Instructor: Melanie Brucks
Section 002	Foundations of Prod Innov Call Number: 16598 Points: 3 View in Vergil Day/Time: W 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (54 max) as of November 20, 2024 Instructor: Melanie Brucks
Spring 2025 Marketing B8679 Digital Marketing
Section 001	Call Number: 16624 Points: 3 View in Vergil Day/Time: TWRFS 9:00am-5:00pm Location: To be announced Enrollment: 0 students (50 max) as of November 20, 2024 Instructor: Dante Donati
Spring 2025 Marketing B8680 Digital Marketing (Half Term)
Section 001	Digital Marketing (Half T Call Number: 16576 Points: 1.5 View in Vergil Day/Time: TR 10:50am-12:20pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Dante Donati
Spring 2025 Marketing B8685 Media and Entertainment: Strat
Section 001	Media and Entertainment: Call Number: 16623 Points: 3 View in Vergil Day/Time: R 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (28 max) as of November 20, 2024 Instructor: Ava Seave
Spring 2025 Marketing B8689 Media Planning and Growth Marketing
Section 060	Media Planning and Growth Call Number: 16810 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:00pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Bolong Li
Spring 2025 Marketing B8693 A Closer Look at the Start-Up
Section 001	A Closer Look at the Star Call Number: 16533 Points: 3 View in Vergil Day/Time: TWRFS 9:00am-5:00pm Location: To be announced Enrollment: 0 students (30 max) as of November 20, 2024 Instructor: Oded Netzer
Spring 2025 Marketing B8694 Building the Sales Machine
Section 001	Building the Sales Machin Call Number: 16530 Points: 1.5 View in Vergil Day/Time: M 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructors: Michael C Brown and Beth Kinerk
Spring 2025 Marketing B9614 (PhD) Analytical Models
Section 001	Call Number: 16787 Points: 1.5 View in Vergil Day/Time: M 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (25 max) as of November 20, 2024 Instructor: Kinshuk Jerath
Spring 2025 Marketing B9615 (PhD) Empirical Models I
Section 001	Call Number: 16782 Points: 3 View in Vergil Day/Time: W 2:20pm-5:35pm Location: To be announced Enrollment: 0 students (25 max) as of November 20, 2024 Instructor: Oded Netzer
Spring 2025 Marketing B9620 MS Advanced Market Strategy
Section 001	MS Advanced Market Strate Call Number: 17681 Points: 3 View in Vergil Day/Time: MW 6:00pm-9:15pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: Noel Capon
Spring 2025 Marketing B9653 MS Machine Learning
Section 001	Call Number: 16812 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:00pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: George Lentzas
Spring 2025 Marketing B9654 MS Artificial Intelligence
Section 001	MS Artificial Intelligenc Call Number: 16813 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:00pm Location: To be announced Enrollment: 0 students (74 max) as of November 20, 2024 Instructor: George Lentzas
Spring 2025 Marketing B9655 MS Digital Marketing
Section 001	Call Number: 16814 Points: 1.5 View in Vergil Day/Time: TR 9:00am-10:30am Location: To be announced Enrollment: 0 students (60 max) as of November 20, 2024 Instructor: Dante Donati

Spring 2025 Marketing B5601
Marketing Strategy

Section 001

Call Number:: 15785
Points:: 3
Enrollment:: 55 students (74 max) as of November 20, 2024
Instructors:: Zhida Gui and Kristen Lane

Section 002

Call Number:: 15784
Points:: 3
Enrollment:: 56 students (74 max) as of November 20, 2024
Instructors:: Zhida Gui and Kristen Lane

Spring 2025 Marketing B6601
MARKETING

Section 001

Call Number:: 15813
Points:: 1.5
Day/Time:: MW 4:10pm-5:40pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Kristen Lane

Section 002

Call Number:: 15815
Points:: 1.5
Day/Time:: MW 9:00am-10:30am
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Kristen Lane

Section 003

Call Number:: 15814
Points:: 1.5
Day/Time:: MW 10:50am-12:20pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Kristen Lane

Section 004

Call Number:: 15812
Points:: 1.5
Day/Time:: MW 2:20pm-3:50pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Kristen Lane

Spring 2025 Marketing B7607
STRATEGIC CONSUMER INSIGHT

Section 001

Call Number:: 16760
Points:: 3
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Michel Pham

Spring 2025 Marketing B7609
Generative AI for Business

Section 001

Call Number:: 16750
Points:: 1.5
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Malek A Ben Sliman

Spring 2025 Marketing B7654
Sustainable Marketing

Section 001

Call Number:: 16764
Points:: 3
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Silvia Bellezza

Spring 2025 Marketing B7677
High Tech Entrepreneurship

Section 100

Call Number:: 15704
Points:: 3
Day/Time:: MTWRU 9:00am-5:00pm
Location:: To be announced
Enrollment:: 0 students (35 max) as of November 20, 2024
Instructors:: Ran Kivetz and Gary Singer

Spring 2025 Marketing B8506
Launch Your Startup II

Section 001

Call Number:: 16580
Points:: 1.5
Day/Time:: M 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (40 max) as of November 20, 2024
Instructor:: Steven Winshel

Spring 2025 Marketing B8568
Branding in the Arts

Section 001

Call Number:: 16603
Points:: 1.5
Day/Time:: M 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Bernd H Schmitt

Spring 2025 Marketing B8604
Frontiers in Retailing

Section 001

Call Number:: 16547
Points:: 1.5
Day/Time:: T 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructors:: Oliver Chen and Kinshuk Jerath

Spring 2025 Marketing B8605
Succeeding in Consulting: from Project M

Section 001

Call Number:: 16550
Points:: 1.5
Day/Time:: M 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (60 max) as of November 20, 2024
Instructors:: Toos Daruvala and Joe Timko

Spring 2025 Marketing B8607
Strategic Consumer Insights

Section 001

Call Number:: 16555
Points:: 3
Day/Time:: W 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 47 students (50 max) as of November 20, 2024
Instructor:: Michel Pham

Spring 2025 Marketing B8608
Tech Ethics

Section 001

Call Number:: 16557
Points:: 1.5
Day/Time:: W 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructors:: Christopher Lasala and Jeremy Ney

Spring 2025 Marketing B8609
Generative AI for Business

Section 001

Call Number:: 16535
Points:: 1.5
Day/Time:: R 9:00am-12:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Olivier Toubia

Section 002

Call Number:: 16536
Points:: 1.5
Day/Time:: R 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Olivier Toubia

Section 003

Call Number:: 16537
Points:: 1.5
Day/Time:: M 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Moran Cerf

Section 060

Call Number:: 16809
Points:: 1.5
Day/Time:: W 9:00am-12:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Olivier Toubia

Spring 2025 Marketing B8610
Growth Hacking: Scaling Your Product fro

Section 001

Call Number:: 16544
Points:: 3
Day/Time:: T 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Ross Goldenberg

Spring 2025 Marketing B8611
Media Platforms and Content (Half Term)

Section 001

Call Number:: 16553
Points:: 1.5
Day/Time:: TR 6:00pm-7:30pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Miklos Sarvary

Spring 2025 Marketing B8612
Premium Brand Strategy

Section 001

Call Number:: 16635
Points:: 1.5
Day/Time:: M 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (30 max) as of November 20, 2024
Instructor:: Jan Patrick Kuehlwein

Spring 2025 Marketing B8613
Entrepreneurial Selling

Section 001

Call Number:: 16634
Points:: 1.5
Day/Time:: M 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Faculty

Spring 2025 Marketing B8615
Media Marketing and Entreprene

Section 001

Call Number:: 16633
Points:: 1.5
Day/Time:: TW 9:00am-5:00pm
Location:: To be announced
Day/Time:: R 9:00am-1:00pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Sharad Devarajan

Spring 2025 Marketing B8619
Behav Econ & Decision Making

Section 001

Call Number:: 16630
Points:: 3
Day/Time:: TWRFS 9:00am-5:00pm
Location:: To be announced
Enrollment:: 3 students (74 max) as of November 20, 2024
Instructor:: Vickie G Morwitz

Section 002

Call Number:: 16632
Points:: 3
Day/Time:: R 9:00am-12:15pm
Location:: To be announced
Enrollment:: 6 students (50 max) as of November 20, 2024
Instructor:: Eric Johnson

Section 003

Call Number:: 16631
Points:: 3
Day/Time:: R 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 27 students (50 max) as of November 20, 2024
Instructor:: Eric Johnson

Spring 2025 Marketing B8622
Intro to User Experience

Section 001

Call Number:: 16581
Points:: 1.5
Day/Time:: T 9:00am-12:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Paul Canetti

Spring 2025 Marketing B8624
DRIVING STRATEGIC IMPACT

Section 001

Call Number:: 16600
Points:: 1.5
Day/Time:: T 9:00am-12:15pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Marco Viola

Spring 2025 Marketing B8629
Entertainment Marketing & The

Section 001

Call Number:: 16629
Points:: 1.5
Day/Time:: W 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Jarrod Moses

Spring 2025 Marketing B8632
Digital Product Management Lab

Section 001

Call Number:: 16727
Points:: 3
Day/Time:: TR 2:20pm-3:50pm
Location:: To be announced
Enrollment:: 0 students (32 max) as of November 20, 2024
Instructor:: Christopher Lasala

Section 002

Call Number:: 16728
Points:: 3
Day/Time:: T 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (32 max) as of November 20, 2024
Instructor:: Christopher Lasala

Spring 2025 Marketing B8633
Data Science for Marketing Managers

Section 001

Call Number:: 16583
Points:: 1.5
Day/Time:: TW 9:00am-5:00pm
Location:: To be announced
Day/Time:: R 9:00am-1:00pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Shawndra Hill

Section 002

Call Number:: 16584
Points:: 1.5
Day/Time:: M 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Shawndra Hill

Spring 2025 Marketing B8636
Product Management (Full-Term)

Section 001

Call Number:: 16596
Points:: 3
Day/Time:: TR 10:50am-12:20pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Christopher Lasala

Section 002

Call Number:: 16597
Points:: 3
Day/Time:: T 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Paul Canetti

Section 003

Call Number:: 16595
Points:: 3
Day/Time:: R 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Jason R Lambert

Spring 2025 Marketing B8640
The Art of Teaming Up: Marketing Partner

Section 001

Call Number:: 16542
Points:: 1.5
Day/Time:: T 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Austin N Cohen

Spring 2025 Marketing B8641
Retail Management

Section 001

Call Number:: 16552
Points:: 1.5
Day/Time:: MW 9:00am-10:30am
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Andreas Schulmeyer

Spring 2025 Marketing B8642
The Luxury Approach (Half-Term)

Section 001

Call Number:: 16563
Points:: 1.5
Day/Time:: TW 9:00am-6:00pm
Location:: To be announced
Day/Time:: R 8:30am-1:00pm
Location:: To be announced
Enrollment:: 22 students (24 max) as of November 20, 2024
Instructor:: Ketty Maisonrouge

Spring 2025 Marketing B8643
Retail Analytics

Section 001

Call Number:: 16586
Points:: 1.5
Day/Time:: M 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Prashant Agrawal

Spring 2025 Marketing B8648
The Marketing of an American P

Section 001

Call Number:: 16626
Points:: 1.5
Day/Time:: W 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (40 max) as of November 20, 2024
Instructor:: Ellen Schapps

Spring 2025 Marketing B8649
Pricing Strategies

Section 001

Call Number:: 16627
Points:: 1.5
Day/Time:: TR 2:20pm-3:50pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Asim Ansari

Section 060

Call Number:: 16811
Points:: 1.5
Day/Time:: TR 4:10pm-5:40pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Asim Ansari

Spring 2025 Marketing B8654
Sustainable Marketing

Section 001

Call Number:: 16732
Points:: 3
Day/Time:: R 9:00am-12:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Silvia Bellezza

Spring 2025 Marketing B8666
MEDIA PLATFORMS & CONTENT (Full-Term)

Section 001

Call Number:: 16625
Points:: 3
Day/Time:: TR 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Miklos Sarvary

Spring 2025 Marketing B8667
Foundations of Product Innovation

Section 001

Call Number:: 16599
Points:: 3
Day/Time:: W 9:00am-12:15pm
Location:: To be announced
Enrollment:: 0 students (54 max) as of November 20, 2024
Instructor:: Melanie Brucks

Section 002

Call Number:: 16598
Points:: 3
Day/Time:: W 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (54 max) as of November 20, 2024
Instructor:: Melanie Brucks

Spring 2025 Marketing B8679
Digital Marketing

Section 001

Call Number:: 16624
Points:: 3
Day/Time:: TWRFS 9:00am-5:00pm
Location:: To be announced
Enrollment:: 0 students (50 max) as of November 20, 2024
Instructor:: Dante Donati

Spring 2025 Marketing B8680
Digital Marketing (Half Term)

Section 001

Call Number:: 16576
Points:: 1.5
Day/Time:: TR 10:50am-12:20pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Dante Donati

Spring 2025 Marketing B8685
Media and Entertainment: Strat

Section 001

Call Number:: 16623
Points:: 3
Day/Time:: R 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (28 max) as of November 20, 2024
Instructor:: Ava Seave

Spring 2025 Marketing B8689
Media Planning and Growth Marketing

Section 060

Call Number:: 16810
Points:: 1.5
Day/Time:: T 6:00pm-9:00pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Bolong Li

Spring 2025 Marketing B8693
A Closer Look at the Start-Up

Section 001

Call Number:: 16533
Points:: 3
Day/Time:: TWRFS 9:00am-5:00pm
Location:: To be announced
Enrollment:: 0 students (30 max) as of November 20, 2024
Instructor:: Oded Netzer

Spring 2025 Marketing B8694
Building the Sales Machine

Section 001

Call Number:: 16530
Points:: 1.5
Day/Time:: M 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructors:: Michael C Brown and Beth Kinerk

Spring 2025 Marketing B9614
(PhD) Analytical Models

Section 001

Call Number:: 16787
Points:: 1.5
Day/Time:: M 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (25 max) as of November 20, 2024
Instructor:: Kinshuk Jerath

Spring 2025 Marketing B9615
(PhD) Empirical Models I

Section 001

Call Number:: 16782
Points:: 3
Day/Time:: W 2:20pm-5:35pm
Location:: To be announced
Enrollment:: 0 students (25 max) as of November 20, 2024
Instructor:: Oded Netzer

Spring 2025 Marketing B9620
MS Advanced Market Strategy

Section 001

Call Number:: 17681
Points:: 3
Day/Time:: MW 6:00pm-9:15pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: Noel Capon

Spring 2025 Marketing B9653
MS Machine Learning

Section 001

Call Number:: 16812
Points:: 1.5
Day/Time:: T 6:00pm-9:00pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: George Lentzas

Spring 2025 Marketing B9654
MS Artificial Intelligence

Section 001

Call Number:: 16813
Points:: 1.5
Day/Time:: T 6:00pm-9:00pm
Location:: To be announced
Enrollment:: 0 students (74 max) as of November 20, 2024
Instructor:: George Lentzas

Spring 2025 Marketing B9655
MS Digital Marketing

Section 001

Call Number:: 16814
Points:: 1.5
Day/Time:: TR 9:00am-10:30am
Location:: To be announced
Enrollment:: 0 students (60 max) as of November 20, 2024
Instructor:: Dante Donati

NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.

Spring 2025 Subject: Marketing

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STRATEGIC CONSUMER INSIGH

Generative AI for Busines

High Tech Entrepreneurshi

Succeeding in Consulting

Strategic Consumer Insigh

Generative AI for Busines

Generative AI for Busines

Generative AI for Busines

Generative AI for Busines

Growth Hacking

Media Platforms and Con (

Media Marketing and Entre

Behav Econ & Decision Mak

Behav Econ & Decision Mak

Behav Econ & Decision Mak

Entertainment Marketing &

Digital Product Managemen

Digital Product Managemen

Data Science Marketing Mg

Data Science Marketing Mg

Product Management (Full-

Product Management (Full-

Product Management (Full-

The Art of Teaming Up

The Luxury Approach Half-

The Marketing of an Ameri

MEDIA PLATFORMS & CONTENT

Foundations of Prod Innov

Foundations of Prod Innov

Digital Marketing (Half T

Media and Entertainment:

Media Planning and Growth

A Closer Look at the Star

Building the Sales Machin

MS Advanced Market Strate

MS Artificial Intelligenc

NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.

Spring 2025 Subject: Marketing

For easier printing select theplain text version of this subject listingand be sure to print using LANDSCAPE mode

STRATEGIC CONSUMER INSIGH

Generative AI for Busines

High Tech Entrepreneurshi

Succeeding in Consulting

Strategic Consumer Insigh

Generative AI for Busines

Generative AI for Busines

Generative AI for Busines

Generative AI for Busines

Growth Hacking

Media Platforms and Con (

Media Marketing and Entre

Behav Econ & Decision Mak

Behav Econ & Decision Mak

Behav Econ & Decision Mak

Entertainment Marketing &

Digital Product Managemen

Digital Product Managemen

Data Science Marketing Mg

Data Science Marketing Mg

Product Management (Full-

Product Management (Full-

Product Management (Full-

The Art of Teaming Up

The Luxury Approach Half-

The Marketing of an Ameri

MEDIA PLATFORMS & CONTENT

Foundations of Prod Innov

Foundations of Prod Innov

Digital Marketing (Half T

Media and Entertainment:

Media Planning and Growth

A Closer Look at the Star

Building the Sales Machin

MS Advanced Market Strate

MS Artificial Intelligenc

For easier printing select the
plain text version of this subject listing
and be sure to print using LANDSCAPE mode