Spring 2024 Marketing B8643 section 001

Retail Analytics

Call Number 14466
Day & Time
Location
M 2:20pm-5:35pm
410 Kravis Hall
Points 1.5
Grading Mode Standard
Approvals Required None
Instructor Prashant Agrawal
Type LECTURE
Method of Instruction In-Person
Course Description Retail is undergoing unprecedented changes, one change being the increasing use of data and analytics to make decisions. Students in this course will delve deep into analytics applications for retail decisions for both physical stores and e-commerce. Real data will be provided for hands-on experience and a project to reinforce concepts. The concepts and tools used in the course will be a subset of what students learn in the core course, such as Statistics, Business Analytics and Marketing.
Web Site Vergil
Department MARKETING
Enrollment 47 students (50 max) as of 9:06AM Saturday, December 7, 2024
Subject Marketing
Number B8643
Section 001
Division School of Business
Open To Business, Engineering:Graduate, Journalism
Section key 20241MRKT8643B001