| Call Number | 14438 |
|---|---|
| Day & Time Location |
M 2:20pm-5:35pm 890 Kravis Hall |
| Points | 1.5 |
| Grading Mode | Standard |
| Approvals Required | None |
| Instructor | Andreas Schulmeyer |
| Type | LECTURE |
| Method of Instruction | In-Person |
| Course Description | The Retail Management course is designed to give students exposure to real-life situations and issues they will face in retail businesses. The course takes a CFO's perspective on decisions made by retailers on a daily basis, including pricing, merchandise curation, promotions, and inventory management. With the rise of eCommerce, the competitive environment has changed materially, forcing retailers to adjust their offline, online, and multichannel offerings to stay competitive. The sessions will focus on the range of retail operating models and the operational challenges retailers face in order to compete effectively. |
| Web Site | Vergil |
| Department | MARKETING |
| Enrollment | 48 students (50 max) as of 10:05AM Saturday, December 7, 2024 |
| Subject | Marketing |
| Number | B8641 |
| Section | 001 |
| Division | School of Business |
| Open To | Business, Engineering:Graduate, Journalism |
| Section key | 20241MRKT8641B001 |