Call Number | 16935 |
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Day & Time Location |
T 2:20pm-5:35pm 570 GEFFEN HALL |
Points | 3 |
Grading Mode | Standard |
Approvals Required | None |
Instructor | William R Duggan |
Type | LECTURE |
Method of Instruction | In-Person |
Course Description | This elective half-course offers key leadership skills and methods to help you pursue a new idea in a corporation. As the world economy changes faster and faster, internal innovation has become a core aim in more and more companies. Columbia MBAs are especially suited for this role: where you might work across the organization, with finance, marketing, operations, IT and senior management. Corporate innovator is one of the best jobs in business: the adventure of new ideas plus the stability of a steady paycheck. Our material applies to any new idea, at any level, in any department, in any kind of organization: large and small businesses, non-profits, and government agencies. It is distinct from entrepreneurship (starting a new business) and organizational change (transforming a company). Here we take on the specific problem of how a single person – the corporate innovator – gets a single new idea through a single existing system. Our material is distinct as well from innovation methods, such as Think Bigger, that help you get a new idea in the first place. In this course, we assume the innovator already has a new idea. We take up what happens next, to advance the idea in the organization. New ideas are different: no two people have the same exact view of your new idea, so you need a distinct strategy for each key person you encounter. In military terms, it’s hand-to-hand combat, person-by-person through the corporate labyrinth. Class sessions consist of lecture and discussion on key aspects of the role of the corporate innovator, a review of examples that show corporate innovators in action, and in-class exercises. Requirements for the course are: do the readings, attend class, answer a Canvas survey question before each session, and send me a “Weekly Note” via Canvas. For extra credit, you can do a paper on some aspect of our course material, according to guidelines we cover in class. |
Web Site | Vergil |
Department | MANAGEMENT |
Enrollment | 50 students (54 max) as of 11:06AM Saturday, December 7, 2024 |
Subject | Management |
Number | B8599 |
Section | 001 |
Division | School of Business |
Open To | Business, Journalism |
Section key | 20243MGMT8599B001 |