| Call Number | 14574 |
|---|---|
| Day & Time Location |
TR 10:50am-12:20pm 690 Kravis Hall |
| Points | 1.5 |
| Grading Mode | Standard |
| Approvals Required | None |
| Instructors | Cliff Cramer Robert Essner |
| Type | LECTURE |
| Method of Instruction | In-Person |
| Course Description | This course examines the strategic, technological, competitive, economic, organizational, and political challenges impacting the pharmaceutical and biotechnology industry. Critical issues to be examined include:* Strategies and process of discovering, developing, and the approval of new drugs and biologics;* Impact of government oversight and regulation;* Patents on pharmaceuticals and biologics; generics and “biosimilars”;* Franchise/ R&D portfolio management;* Drug pricing and third-party reimbursement, including design of prescription drug plans and PBMs/contracting;* Rx product life cycle management;* International/emerging markets – business strategies and growth prospects;* Vaccines – development, regulatory, pricing, distribution;* Orphan drugs – development, regulatory, pricing, patient advocacy;* Health policy/reform impacting this sector;* External growth strategies/ mergers & acquisitions in the biopharma sector .The course is cross-functional in its approach, focuses on “real-world” problems currently facing senior managers in this sector, and identifies emerging trends that will impact future performance of “Big Pharma” companies, as well as “small-cap” specialty pharmaceutical and biotechnology firms. This course will be useful for students interested in careers in pharmaceuticals, biotechnology, and health services, as well as management consulting, investment banking, equity research, venture capital, private equity, insurance, and investment management given the large and growing healthcare/ pharmaceutical practices of such firms. Some understanding and prior experience in the healthcare/pharma industry will be highly useful. |
| Web Site | Vergil |
| Department | MANAGEMENT |
| Enrollment | 65 students (74 max) as of 10:06AM Thursday, November 21, 2024 |
| Subject | Management |
| Number | B8536 |
| Section | 001 |
| Division | School of Business |
| Open To | Business, Journalism |
| Section key | 20241MGMT8536B001 |