| Call Number | 11817 |
|---|---|
| Day & Time Location |
M 7:10pm-9:40pm 413 Kent Hall |
| Points | 3 |
| Grading Mode | Standard |
| Approvals Required | None |
| Instructor | Evgeny B Aleksandrov |
| Type | LECTURE |
| Method of Instruction | In-Person |
| Course Description | IEOR students only. Understand digital businesses, apply scientific, engineering thinking to digital economy. Data-driven digital strategies and operating models. Sectors: ecommerce, advertising technology, and marketing technology. Automation of the marketing, sales, and advertising functions. Algorithms, patents, and business models. Business side of the digital ecosytem and the digital economy. |
| Web Site | Vergil |
| Department | Industrial Engineering and Operations Research |
| Enrollment | 36 students (40 max) as of 5:06PM Sunday, September 14, 2025 |
| Subject | Industrial Engineering and Operations Research |
| Number | E4506 |
| Section | 001 |
| Division | School of Engineering and Applied Science: Graduate |
| Section key | 20253IEOR4506E001 |