| Call Number | 11817 | 
|---|---|
| Day & Time Location | M 7:10pm-9:40pm 413 Kent Hall | 
| Points | 3 | 
| Grading Mode | Standard | 
| Approvals Required | None | 
| Instructor | Evgeny B Aleksandrov | 
| Type | LECTURE | 
| Method of Instruction | In-Person | 
| Course Description | IEOR students only. Understand digital businesses, apply scientific, engineering thinking to digital economy. Data-driven digital strategies and operating models. Sectors: ecommerce, advertising technology, and marketing technology. Automation of the marketing, sales, and advertising functions. Algorithms, patents, and business models. Business side of the digital ecosytem and the digital economy. | 
| Web Site | Vergil | 
| Department | Industrial Engineering and Operations Research | 
| Enrollment | 36 students (40 max) as of 7:06PM Thursday, October 30, 2025 | 
| Subject | Industrial Engineering and Operations Research | 
| Number | E4506 | 
| Section | 001 | 
| Division | School of Engineering and Applied Science: Graduate | 
| Section key | 20253IEOR4506E001 |