| Call Number | 16910 |
|---|---|
| Day & Time Location |
R 12:10pm-2:00pm 963 EXT Schermerhorn Hall [SCH] |
| Points | 3 |
| Grading Mode | Standard |
| Approvals Required | None |
| Instructor | Mariana Y Pinos |
| Type | LECTURE |
| Method of Instruction | In-Person |
| Course Description | Digital media opens new opportunities for increasingly targeted communications across a variety of channels, which rapidly expands the importance of analytics in tracking and measuring key performance indicators (KPIs). This course prepares students to work within data- and model-driven environments with an emphasis on using analytics to develop insights and support strategic decisions. |
| Web Site | Vergil |
| Department | Strategic Communication |
| Enrollment | 21 students (25 max) as of 11:06AM Saturday, November 1, 2025 |
| Subject | Communication |
| Number | PS5090 |
| Section | 001 |
| Division | School of Professional Studies |
| Open To | Professional Studies |
| Note | In person. Open to all SCOM. Open to non-SCOM with program |
| Section key | 20253COMM5090K001 |