Subject Listing: Marketing Courses in the Spring 2024 Semester

Number Sec  Call#      Pts  Title                           Day Time          Room Building        Faculty
            L App Activity  Department

B5601  001  15146        3  Marketing Strategy                                                     Gui, Zhida
            L      LECTURE  MARKETING                                                              Kivetz, Ran
B5601  002  15151        3  Marketing Strategy                                                     Gui, Zhida
            L      LECTURE  MARKETING                                                              Kivetz, Ran
B6601  001  14469      1.5  MARKETING                       MW 2:20pm-3:50pm  440 Kravis Hall      Lane, Kristen
            L      LECTURE  MARKETING                                                              
B6601  002  14472      1.5  MARKETING                       MW 4:10pm-5:40pm  440 Kravis Hall      Lane, Kristen
            L      LECTURE  MARKETING                                                              
B6601  003  14470      1.5  MARKETING                       MW 10:50am-12:20  440 Kravis Hall      Lane, Kristen
            L      LECTURE  MARKETING                                                              
B6601  004  14471      1.5  MARKETING                       MW 9:00am-10:30a  440 Kravis Hall      Lane, Kristen
            L      LECTURE  MARKETING                                                              
B7607  001  14788        3  STRATEGIC CONSUMER INSIGH                                              Pham, Michel
            L      LECTURE  MARKETING                                                              
B7609  001  14793      1.5  Generative AI for Busines                                              Ben Sliman, Malek A
            L      LECTURE  MARKETING                                                              
B7632  001  15161        3  Digital Product Managemen                                              Lasala, Christopher
            L      LECTURE  MARKETING                                                              
B7649  001  15136      1.5  Pricing Strategies                                                     Ansari, Asim
            L      LECTURE  MARKETING                                                              
B7654  001  14787        3  Sustainable Marketing                                                  Bellezza, Silvia
            L      LECTURE  MARKETING                                                              
B7658  001  15137        3  Catching Growth Waves: To                                              Kohli, Rajeev
            L      LECTURE  MARKETING                                                              
B7677  100  14789        3  High Tech Entrepreneurshi       MTWRU 9:00am-5:0  490 GEFFEN HALL      Kivetz, Ran
            L      SEMINAR  MARKETING                                                              Singer, Gary
B8506  001  14458      1.5  Launch Your Startup II          W 9:00am-12:15pm  490 Kravis Hall      Winshel, Steven
            L      LECTURE  MARKETING                                                              
B8568  001  14516      1.5  Branding in the Arts            T 6:00pm-9:15pm   420 GEFFEN HALL      Schmitt, Bernd H
            L      SEMINAR  MARKETING                                                              
B8604  001  14430      1.5  Frontiers in Retailing          T 6:00pm-9:15pm   820 Kravis Hall      Chen, Oliver
            L      LECTURE  MARKETING                                                              Jerath, Kinshuk
B8605  001  14436      1.5  Succeeding in Consulting        M 2:20pm-5:35pm   690 Kravis Hall      Daruvala, Toos
            L      LECTURE  MARKETING                                                              Timko, Joe
B8607  001  14551        3  Strategic Consumer Insigh       W 2:20pm-5:35pm   440 GEFFEN HALL      Pham, Michel
            L      LECTURE  MARKETING                                                              
B8609  001  14421      1.5  Generative AI for Busines       R 6:00pm-9:15pm   620 Kravis Hall      Ben Sliman, Malek A
            L      LECTURE  MARKETING                                                              
B8610  001  14428        3  Growth Hacking                  W 6:00pm-9:15pm   670 Kravis Hall      Goldenberg, Ross
            L      LECTURE  MARKETING                                                              
B8612  001  14550      1.5  Premium Brand Strategy          M 2:20pm-5:35pm   570 GEFFEN HALL      Kuehlwein, Jan Patrick
            L      LECTURE  MARKETING                                                              
B8613  001  14549      1.5  Entrepreneurial Selling         M 2:20pm-5:35pm   520 GEFFEN HALL      Baron, Eric
            L      LECTURE  MARKETING                                                              
B8615  001  14410      1.5  Media Marketing and Entre       TW 9:00am-5:00pm  640 GEFFEN HALL      Devarajan, Sharad
            L      LECTURE  MARKETING                       R 9:00am-1:00pm   640 GEFFEN HALL      
B8616  001  14419        3  The Business of Aest and        M 9:00am-12:15pm  640 GEFFEN HALL      Brown, Pauline
            L      LECTURE  MARKETING                                                              Schmitt, Bernd H
B8619  001  14548        3  Behav Econ & Decision Mak       TR 2:20pm-3:50pm  690 Kravis Hall      Friedman, Elizabeth
            L      SEMINAR  MARKETING                                                              
B8619  002  14547        3  Behav Econ & Decision Mak       TR 4:10pm-5:40pm  690 Kravis Hall      Friedman, Elizabeth
            L      SEMINAR  MARKETING                                                              
B8619  003  14545        3  Behav Econ & Decision Mak       W 6:00pm-9:15pm   520 GEFFEN HALL      Johnson, Eric
            L      SEMINAR  MARKETING                                                              
B8624  001  14513      1.5  DRIVING STRATEGIC IMPACT        T 9:00am-12:15pm  440 GEFFEN HALL      Viola, Marco
            L      LECTURE  MARKETING                                                              
B8629  001  14546      1.5  Entertainment Marketing &       W 6:00pm-9:15pm   840 Kravis Hall      Moses, Jarrod
            L      LECTURE  MARKETING                                                              
B8632  001  14639        3  Digital Product Managemen       TR 10:50am-12:20  880 Kravis Hall      Lasala, Christopher
            L      LECTURE  MARKETING                                                              
B8633  001  14464      1.5  Data Science Marketing Mg       M 6:00pm-9:15pm   420 Kravis Hall      Hill, Shawndra
            L      LECTURE  MARKETING                                                              
B8636  001  14508        3  Product Management (Full-       M 6:00pm-9:15pm   520 GEFFEN HALL      Fulepp, Kurt
            L      LECTURE  MARKETING                                                              Hellweg, Eric
B8636  002  14510        3  Product Management (Full-       R 6:00pm-9:15pm   420 Kravis Hall      Lambert, Jason R
            L      LECTURE  MARKETING                                                              
B8636  003  14509        3  Product Management (Full-       R 9:00am-12:15pm  870 Kravis Hall      Canetti, Paul
            L      LECTURE  MARKETING                                                              
B8640  001  14425      1.5  The Art of Teaming Up           T 6:00pm-9:15pm   820 Kravis Hall      Cohen, Austin N
            L      LECTURE  MARKETING                                                              
B8641  001  14438      1.5  Retail Management               M 2:20pm-5:35pm   890 Kravis Hall      Schulmeyer, Andreas
            L      LECTURE  MARKETING                                                              
B8643  001  14466      1.5  Retail Analytics                M 2:20pm-5:35pm   410 Kravis Hall      Agrawal, Prashant
            L      LECTURE  MARKETING                                                              
B8646  001  14544      1.5  A Strategic Marketing App       T 2:20pm-5:35pm   840 Kravis Hall      Viola, Marco
            L      LECTURE  MARKETING                                                              
B8648  001  14543      1.5  The Marketing of an Ameri       W 2:20pm-5:35pm   620 Kravis Hall      Schapps, Ellen
            L      LECTURE  MARKETING                                                              
B8649  001  14541      1.5  Pricing Strategies              TR 10:50am-12:20  690 Kravis Hall      Ansari, Asim
            L      LECTURE  MARKETING                                                              
B8649  002  14542      1.5  Pricing Strategies              TR 2:20pm-3:50pm  870 Kravis Hall      Ansari, Asim
            L      LECTURE  MARKETING                                                              
B8649  060  14685      1.5  Pricing Strategies              W 9:00am-12:15pm  520 GEFFEN HALL      Ansari, Asim
            L      LECTURE  MARKETING                                                              
B8654  001  14641        3  Sustainable Marketing           MW 9:00am-10:30a  670 Kravis Hall      Bellezza, Silvia
            L      LECTURE  MARKETING                                                              
B8655  001  14405        3  Marketing of Luxury Produ       TWRFS 9:00am-5:0  440 GEFFEN HALL      Maisonrouge, Ketty
            L      LECTURE  MARKETING                                                              
B8666  001  14540        3  MEDIA PLATFORMS & CONTENT       TR 2:20pm-5:35pm  620 GEFFEN HALL      Sarvary, Miklos
            L      LECTURE  MARKETING                                                              
B8667  001  14511        3  Foundations of Innovation       W 9:00am-12:15pm  420 GEFFEN HALL      Brucks, Melanie
            L      LECTURE  MARKETING                                                              
B8667  002  14512        3  Foundations of Innovation       W 2:20pm-5:35pm   420 GEFFEN HALL      Brucks, Melanie
            L      LECTURE  MARKETING                                                              
B8679  001  14408        3  Digital Marketing               TWRFS 9:00am-5:0  820 Kravis Hall      Donati, Dante
            L      LECTURE  MARKETING                                                              
B8679  002  14539      1.5  Digital Marketing               TR 10:50am-12:20  890 Kravis Hall      Jerath, Kinshuk
            L      LECTURE  MARKETING                                                              
B8685  001  14538        3  Media and Entertainment:        T 2:20pm-5:35pm   630 Kravis Hall      Seave, Ava
            L      LECTURE  MARKETING                                                              
B8694  001  14417      1.5  Building the Sales Machin       M 6:00pm-9:15pm   390 GEFFEN HALL      Brown, Michael C
            L      LECTURE  MARKETING                                                              Kinerk, Beth
B9608  001  14704        4  (PhD) Experimental Design       R 9:00am-12:15pm  380 GEFFEN HALL      Pham, Michel
            L      LECTURE  MARKETING                                                              
B9613  001  14718        3  (PHD)MATH MODELS IN MARKE       M 10:30am-2:00pm  630 Kravis Hall      Kohli, Rajeev
            L      SEMINAR  MARKETING                                                              
B9615  001  14705        3  (PhD) Empirical Models I        F 9:00am-12:15pm  830 Kravis Hall      Netzer, Oded
            L      LECTURE  MARKETING                                                              
B9653  001  14681      1.5  MS Machine Learning             T 6:00pm-9:00pm   670 Kravis Hall      Lentzas, George
            L      LECTURE  MARKETING                                                              
B9654  001  14682      1.5  MS Artificial Intelligenc       T 6:00pm-9:00pm   670 Kravis Hall      Lentzas, George
            L      LECTURE  MARKETING                                                              
B9655  001  14683      1.5  MS Digital Marketing            TR 2:20pm-3:50pm  430 Kravis Hall      Jerath, Kinshuk
            L      SEMINAR  MARKETING                                                              
B9660  001  21056        3  Capstone project                                                       Li, Bolong
            L      SEMINAR  MARKETING                                                              
                            Note: CBS MS Marketing students only
B9697  001  18593      1.5  MS Marketing Internship                                                
                  INTERNSH  MARKETING                                                              
L Code
L Limited Enrollment
Course Approval Codes
D-I Department and Instructor
DEP Department
I-D Instructor and Department
INS Instructor
Day Codes
M Monday
T Tuesday
W Wednesday
R Thursday
F Friday
S Saturday
U Sunday